Semrush
All-in-one SEO, content and competitor research
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Semrush deals & promo codes
Extended 14-day free trial of Semrush Pro or Guru
Click the button to activate the deal on the partner's site. If a code is shown, paste it at checkout.
New customers only. Offer subject to change by the vendor.
17% off when you pay annually
Click the button to activate the deal on the partner's site. If a code is shown, paste it at checkout.
New customers only. Offer subject to change by the vendor.
What is Semrush?
Semrush is an online visibility platform covering keyword research, site audits, rank tracking, backlink analysis, PPC research and content marketing. It's used by over 10 million marketers to understand competitors and grow organic traffic.
Who is Semrush best for?
Marketing teams and agencies that want one suite for SEO, PPC and content research.
Our take
Semrush offers a free trial before you commit to a paid plan. Paid plans start at $139.95/month. Its biggest strengths are massive keyword and backlink database and covers seo, ppc and social; the main trade-off is that expensive for solo founders. Check the deals on this page before you buy — UseThisForThat members often save on their first months or year.
Features
- Keyword Magic Tool
- Site Audit
- Position Tracking
- Backlink Analytics
- Traffic Analytics
- Content Marketing Toolkit
Semrush pricing
Pro
$139.95/mo
- 5 projects
- 500 keywords tracked
- 10,000 results per report
Guru
$249.95/mo
- 15 projects
- Content Marketing Toolkit
- Historical data
Business
$499.95/mo
- 40 projects
- API access
- Share of Voice
Prices as listed by Semrush; may change. Last reviewed Oct 13, 2026.
Pros & cons
Pros
- Massive keyword and backlink database
- Covers SEO, PPC and social
- Great competitor insights
Cons
- Expensive for solo founders
- Steep learning curve
Frequently asked questions
What reviewers say about Semrush
What reviewers like
- All-in-one suite covering SEO, PPC and content research
- Reliable keyword data and powerful keyword discovery tools
- Detailed competitor benchmarking across keywords and backlinks
- Site audits surface actionable technical SEO fixes
Common complaints
- High subscription cost, hard to justify for small teams
- Many features now sold as paid add-ons or extra seats
- Interface can overwhelm newcomers with dense data
- Billing, renewal and refund disputes appear in some reviews
Ratings as published on G2 as of Oct 13, 2026. Themes are our own summary of public user reviews, not quotes. UseThisForThat isn't affiliated with these review sites.
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